Social Media

How to Make Social Media Work for Writers

I’ve had an exciting offer – to chair a panel discussion called Making Social Media Work for You, as part of Waterford Writer’s Weekend. If you’re in the Waterford area, it’s on Friday 22nd Marchl at 1pm in Greyfriars Gallery, Waterford City. It’s worth mentioning that people in any field of the arts, or who […]

How to Sell Yourself Without Selling Out

Throughout history, artists have always had a special place in society. It was recognised that their contribution to society went beyond the financial and people were willing to support them so that they would have the space to create their masterpieces. Let’s face it, it made the rich patrons feel good to have an artist […]

Telling the Story, Selling the Story

I’ve been to lots of networking events in the three years since I set up WriteWords, my copywriting service. And I’ve come to identify an unspoken question in the minds of the people I meet. What can a writer do for me? Don’t they sit in ivory towers, churning out masterpieces? Here’s my answer. I […]

Roll Up, Roll Up – It’s The Pink Cage Blog Tour

Once upon a time, authors went on book tours. Now they go on blog tours. Blog tours take reviews into the 21st century. The writer or publisher chooses a number of bloggers and asks them if they are willing to do author interviews or book reviews. They then agree to post them up on a […]

My Top 10 Websites

I’ve finally settled on 10 websites that give me the information I need to do my work. And I’m going to share them with you in the hope that it’ll save you from wasting years of your life!

How to Shape Your Blog

To hold the attention of this fickle audience, your blog needs to have an appealing shape.

How to Write a Press Release When There’s No News

he good news for those in service businesses is that you do have a source of news – yourself. Your opinions. Your insights. And your expertise. You can’t have new things happening all the time, so media outlets frequently fill their slots with opinions from experts. And you can take advantage of that trend.

A Writerly Year

As this will be my last post for 2010, I thought I would share my year’s highlights, lessons learned and hopes for the future. This is a time of year when people reflect on where they are, so I think this post is timely.

Why Copywriters Make Typos

I have a confession to make. Copywriters make typos. Or should that be tpyos? No matter how carefully we check, little errors slip through the net. With the advent of the Typo Eradication Advancement League in the US, it’s clear that many people still care about maintaining high standards of English. And they’re quick to […]

How to Create Effective Website Content

Good website content is simply about communicating your message in a way that makes customers want to buy from you.

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